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The Loeries 2022

  • Writer: Gateway Synergy
    Gateway Synergy
  • Oct 8, 2022
  • 1 min read

The Loeries Awards 2022 held in Cape Town from the 3rd - 8th October 2022 were a resounding success. After the plague of COVID it was fantastic to see the creative industry coming together to celebrate. We are such an inspirational and transformational industry.


Our marketing strategies besides influencing consumer behaviours actually make a difference to communities, politics and social economic struggles for example the AnNahar Newspaper and @ImpactBBDO for ‘The Elections Edition’. https://lnkd.in/d9NzZ8iB a campaign that pushed the Lebanese Government to hold an election on the 15th of May after an attempt to procrastinate elections OR the Ministry of Health and @Ogilvy for ‘Lesso Lessons’. a campaign that used traditionally patterned fabric garments (called ' lessos ') to educate young Kenyan mothers in rural areas on proper postnatal nutritional care https://lnkd.in/dW5dFgxW

As Gateway Synergy we are proud to be part of this industry that creates magic and we thoroughly enjoyed Cape Town. So a massive congratulations to all the winners.


Our team at the Loeries #capetown Gateway Synergy | Digital Content Creation Agency


 
 
 

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